Newsletter

Rios, S.I.*¹,
¹ Area Subtropical Horticulture Advisor, University of California Coop. Ext., Moreno Valley, CA, 92557

The newsletter was  created to better serve subtropical horticulture growers, packing houses, Pest Control Advisors, Certified Crop Advisors, and other stockholders in southern California. The newsletter helps me stay connected to my clientele and so that they are always aware of what is occurring in our counties. Included in the quarterly issues are articles that offer stakeholders latest information regarding their commodity (dates, citrus, avocados, macadamias, etc.) in pest management, natural disaster aftermath and soils and irrigation management. The newsletter also mentions past local events such as seminars, meetings, and other outreach events. Likewise, it also mentions announcements for upcoming University of California Cooperative Extension events. 

The newsletter is fairly new; however, it is distributed to more than 462 growers and stakeholders in Riverside and San Diego Counties alone, via email. I also offer hardcopies of the latest newsletters to every outreach or seminar that I host or attend. Every newsletter will also have different featured photos that I have taken throughout the newsletter as well as many other photos at past events. I found that this keeps the growers engaged and feel encompassed in the subtropical horticulture and extension community.